HELP BUYERS UNDERSTAND THE AREA
There’s a famous saying in the real estate business: “Location, location, location”. It simply means that where your home is located – your community – is just as important to potential buyers as the features of the property itself.
Sellers often make the mistake of creating a long list of home features while ignoring community features. They tout the spacious kitchen, and the newly renovated bathrooms, but say little about the area.
So, when you’re ready to sell your home, sit down and create two lists: home features and community features. Buyers want to know both.
On the community features list, include:
- Locations of schools and daycares.
- Major retailers and shopping areas.
- Proximity to major commuting routes.
- Theatres, night clubs and other entertainment.
- Rinks, gyms and other sporting facilities.
- Green space, walking trails, and ponds.
When buyers have their eyes on two properties which are comparable in features, the community is often the deciding factor.
